Explore Business Intelligence for Marketing: key tools, strategies, and benefits. Transform data into marketing success with BI insights.
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If you don’t back up your UA data before the 1st of July 2024, you will lose your precious data. Luckily, there are options & some are free!
Companies that build their own marketing data warehouse are more profitable, agile, and inventive in their marketing efforts. But where do you even start? Read our ultimate guide.
Discover the best client reporting tools of 2024 to transform your agency’s data analysis and reporting, ensuring client satisfaction.
Discover how to use Power BI for effective forecasting. Learn step-by-step methods to predict trends, enhance decision-making, and plan strategically.
Explore the power of predictive analytics in Power BI to transform data into actionable insights. Learn how to forecast trends and make data-driven decisions.
Learn how to integrate Google Analytics 4 with Power BI for enhanced data analysis. Follow our step-by-step guide to connect GA4 with Power BI effectively.
Explore text analytics in Power BI: Learn to extract insights from text data with practical guides and examples for informed decision-making.
Master transferring marketing data to Power BI with our easy guide. Discover tips for effective analysis and boost your marketing strategy.
Explore the top 10 performance marketing channels of 2024. Stay ahead with SEO, PPC, social media, and emerging digital marketing trends.
Explore the essentials of B2B Data-Driven Marketing: key strategies, benefits, challenges, and real-world applications for business growth.
Harness the potential of Power BI in marketing analytics. From beginners to experts, gain a competitive edge & optimize your strategy.
We explore what data clustering is, why it’s important for marketers, and how Maya can help marketers implement it quickly and easily.
Learn how incrementality can improve the effectiveness of marketing attribution modeling, to optimize your data-driven strategy and budget.
How you can monitor the performance of your apps and platform; and how Maya’s robust suite of products can help improve your overall performance.
In this article, we’ll explain everything you need to know about data-driven marketing and how to utilize it for your business.
In this article, we examine the importance of page speed for a website, as well as how to measure and optimize it using Maya’s embedded reporting.