Introduction As a marketer, you've got two ways to create marketing strategies for your business. The first way is intuition-based. You go for some hunches, develop strategies around them, and then wait to see if they work or not. The…
Introduction Big data can lead to better business decisions, happier and more satisfied customers, and faster growth in endless ways. According to a survey, a whopping 85% of companies see data as one of their most valuable assets. Every business has…